HYB starts “Branding Month” celebrations
April 26, 2022
HYB has started different activities to celebrate what the company calls the “Branding Month”.
The celebrations are said to last from 18 April to 18 May 2022 to celebrate the success gained from their multiple brands and product lines.
HK HaoYinBao Group Co., Ltd, which is known as HYB Toner has been in the field of photocopier imaging supplies for 24 years and has been able to build a network of more than 900 importers in 105 countries.
In an interview in 2021, Mr. Vincent explained how difficult for him to start the business from a much smaller size to its current scale. “I started to offer our OEM replacement products since 24 years ago in Chinese domestic market. Among all the products which were much cheaper than mine, I already decided to make a difference by offering toner cartridges that were produced from our own moulding and filled with premium toner that comes from Japan. It took me a lot of time to convince customers that our products are different from most of the other Aftermarket products. But I was loyal to my belief, and I trusted that most of my customers were not looking for the cheapest aftermarket products but the perfect replacement. Step by step, we are now selling products with HaoYinBao, YingyinBao Imaging, Liken brands to 23 distributors in China with a common recognition that HYB is a first choice for our copier imaging supplies.”
HYB established their multiple language websites and other official channels for publishing their company news. Instead of making translations of their Chinese news, HYB’s marketing materials, news and Information are all written by original editors in their own languages, English, Chinese, Spanish, Portuguese and French.
The company explained it was a similar picture with its global brands HYB Toner, Zeus Toner and ZIKOM which cover EMEA, South America, Africa, European Union, Russia and Asia-Pacific countries and are distributed by its 40 international contracted distributors. Many of the HYB Global distributors have worked with HYB for more than ten years and expanded their business to a much wider market share, the company added.
For more testimonies and stories of long partnerships with its distributors, read more here.
From 18 April to 18 May during the “Branding Month”, a lot of activities will be held and many customers are said to join the company’s celebrations.
Categories : Around the Industry
Tags : Branding Branding Month Business Celebrations HYB Toner Marketing
