Toshiba social media leader wins gold
June 4, 2024
Toshiba America Business Solutions’ social media leader Robert Catalano secures the Gold Stevie Award in The 2024 American Business Awards for Best Business Influencer of the Year.
The American Business Awards are the premier business awards programme in the United States. All organisations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. More than 300 professionals worldwide participated in the judging process to select this year’s Stevie Award winners.
“Decision-making and relationship building occur more and more online, which makes a strong social media presence a key part of our U.S. market economy,” Stevie Awards president Maggie Miller said. “This year’s Stevie Awards judges recognised Robert Catalano’s pivotal role in Toshiba’s social media innovation and his marketing acumen.”
Catalano particularly won the prestigious national honour by bolstering Toshiba’s social media presence through his original approach and strategic vision. Toshiba explained that Catalano’s keen understanding of audience preferences and trends enables him to lead compelling campaigns that resonate with Toshiba stakeholders resulting in an 84% year-to-year (from 1 April 2022 to 1 April 2023) increase in social media engagement.
“Team Toshiba is proud of Robert for earning the 2024 Gold Stevie for Best Business Influencer of the Year,” stated Toshiba America Business Solutions Director of Field Marketing and Events Salley Thornton. “By consistently elevating our organisation’s social media presence at an elite level day-in-and-day-out, he is truly deserving of this significant honour.”
Catalano is a Rutgers University alumnus (2010) who holds a Bachelor of Arts in communications from the New Brunswick, N.J. university. He is also a baseball enthusiast and New York Yankees fanatic who enjoys spending free time with his wife and two children, which includes occasional visits to Yankee Stadium.
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