Research
Bazaarvoice report reveals the importance of brand trust
April 21, 2020
As retailers respond to COVID-19, the annual Shopper Experience Index from Bazaarvoice shows 77% of shoppers believe businesses are now more accountable than ever to consumers.
Study: Online seals significantly influence buying behaviour
March 6, 2020
A German study reveals that accreditation logos influence purchasing decisions with online shops and the price consumers are willing to pay.