OEM
Xerox shares brand-boosting insights
January 3, 2019
In a newly-published interview, Barbara Basney explains how the OEM ‘Set The Page Free’ and what lessons other companies can learn from its approach. Speaking to Forbes, Basney, who was the company’s Vice President of Global Brand at the time of the interview, discussed how the company embraced the challenge of continually refreshing its public […]
Kyocera SA revisits 2018
December 20, 2018
The OEM’s South African division has been reflecting on the twelve months just finished, which it calls “a tough year for most South African companies.” Beginning its reminiscence with a quote from Socrates – “the unexamined life is not worth living” – the company has acknowledged several victories throughout the course of 2018, according to […]
