HP targets laptops for Adverts

HP targets laptops for Adverts

Tech giant unveils new media arm, monetising devices with targeted laptop-based advertising formats. Reported by Adweek, HP is launching an advertising business, aiming to monetise its vast device footprint through a new unit called HP Media Network. The initiative...
Irish Government embraces remanufacturing

Irish Government embraces remanufacturing

The Office of Government Procurement (OGP) has launched a new framework that allows public bodies to purchase remanufactured laptops. This is the first arrangement of its kind in the EU and can be availed of by all public service bodies regardless of size. The...
PC and tablet shipments to maintain growth

PC and tablet shipments to maintain growth

Worldwide shipments of PCs and tablets will maintain growth through 2021 but future opportunity leans towards notebook PCs, according to IDC. According to a new forecast from the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device...