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Generation Z

Canon India starts ‘Big Smile with Canon’ campaign

June 29, 2022

To build a stronger connect and make the brand relatable to the younger generation of consumers, Canon India has launched its unique corporate campaign, ‘Big Smile with Canon’.

Gen Z most vulnerable to scams

March 10, 2020

Australians under 25 lost over AU$5 million ($3.27 million/ €2.89 million) to scams in 2019 and reports made from this age group are increasing faster than older generations, ACCC reports.

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