Generation Z
Canon India starts ‘Big Smile with Canon’ campaign
June 29, 2022
To build a stronger connect and make the brand relatable to the younger generation of consumers, Canon India has launched its unique corporate campaign, ‘Big Smile with Canon’.
Gen Z most vulnerable to scams
March 10, 2020
Australians under 25 lost over AU$5 million ($3.27 million/ €2.89 million) to scams in 2019 and reports made from this age group are increasing faster than older generations, ACCC reports.
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