Consumers
Study: Shoppers enjoy virtual window shopping
April 29, 2021
New research from Bazaarvoice finds that not only are 61% of consumers globally more likely to browse for new products online compared to in-store, but that they also find it easier (64%) and more enjoyable (54%).
Consumers to stick with new brands purchased during lockdown
September 4, 2020
39% of consumers globally purchased from new brands during lockdown and a significant 88% will continue to buy from those brands in the future, according to new research conducted by Bazaarvoice Inc.
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