Kyocera SA and Noscotek support racing driver
May 18, 2018
Kyocera Document Solutions South Africa has announced a new integrative partnership with IT solution provider Noscotek.
Through this collaboration, both companies will be supporting Adrian Wood Racing, as Wood competes in the upcoming GTC2 series of racing events.
Noscotek is based in Johannesburg and specialises in enterprise content management, document management, business process management, records management, POPI compliance, mobile cloud software, scanning, doForms, print management and mobile forms.
“Kyocera’s philosophy of ‘possessing a challenging spirit’ means stepping out of our comfort zone, embracing change and constantly innovating. We believe that Adrian Wood, as the VW driver in the Sasol GTC Africa (GTC2) series, mirrors our approach,” says Werner Engelbrecht, Managing Director at Kyocera Document Solutions South Africa.
The Sasol GTC takes the form of nine nail-biting racing events held at prestigious tracks that include the Kyalami Grand Prix Circuit, Zwartkops, East London, Aldo Scribante, Red Star and Killarney, and features cars with two-litre turbocharged engines with limited modifications.
“The GTC2 event is the first of its kind in Africa and will showcase what South Africa has to offer in this exciting racing category,” says Sheldon Halgreen, chairman of the Prokart SSS Club and director at Noscotek.
These events usually attract a large crowd made up of race enthusiasts, dignitaries, celebrities and executive decision-makers. Kyocera looks forward to hosting partners and clients at each regional event.
Sasol GTC is South Africa’s premier touring car-based championship, having replaced all previous production car and touring car championships in the country. The organisers say: “It’s racing at the premier level, at a fraction of the cost.”
Sasol GTC events will also be televised, if not in their totality, then in highlights packaged that will air on SuperSport on DStv, and soon, internationally.
Mybroadband.co.za says DStv has over 26 million viewers; it is further estimated that 30 percent of DStv subscribers watch SuperSport, of which 15 percent watch motorsport. This translates to a regular viewership of around 1.2 million. Sasol GTC is also covered before and after events by The Citizen newspaper, which sells over 370 000 copies per day.
The Sasol GTC calendar included Kyalami Grand Prix Circuit on 24 March; Killarney Raceway on 21 April; and Zwartkops Raceway on 12 May 2018. The next event on the calendar will be at East London Grand Prix Circuit on 16 June 2018.
Categories : Around the Industry
Tags : Adrian Wood Racing Kyocera SA Noscotek Partnership Sasol GTC South Africa
