HP announces new Latex printer portfolio
February 3, 2021
This latest new series of large-format printers is equipped with updated printheads, the HP Eco Carton, and higher print speeds.
HP Inc. has introduced a range of new latex large-format print solutions. The HP Latex 700 and 800 series brings a suite of features that enable PSPs to be more agile, tackle ambitious projects and take on the highest value work, HP explained. The new portfolio also delivers fast workflows that help businesses hit deadlines, while sharpening their sustainability edge.
“When you think about HP Latex, imagine the unique ability to say yes to every customer request, regardless of fast-changing schedule or application demands. Help meet deadlines with undisputable operator and environmental safety, as, with HP Latex, every signage & decor decision becomes a sustainable one,” said Guayente Sanmartin, General Manager, Large Format Business, HP. “The new Latex 700 and 800 portfolio will allow PSPs to win big by navigating customer challenges in the next normal and embracing more ambitious projects – safe in the knowledge their work will deliver.”
HP Latex 700 and 800 printer series family (700, 800, 700W, 800W)
The new HP Latex range consists of four devices – the HP Latex 700 and 800, and the HP Latex 700W and 800W which offer white ink capability for the first time in this category. According to HP, it is the whitest white ink available on the market that does not yellow over time, enabling print businesses to produce neater outlines and add more contrast to darker supports.
Meanwhile, updated printheads possessing more nozzles and producing speeds of up to 36 m2/hr (388 ft2/hr) allow the HP Latex 800 and 800W to offer 50% higher productivity levels compared to previous HP models. Print jobs executed on the new 700/800 series will deliver with vivid colours and finer image and text details, even at faster print speeds.
Operationally, HP PrintOS also enables PSPs to monitor and control their print fleet using a cloud-based interface they can use virtually anywhere, anytime.
The HP Eco Carton
Recent HP research reveals that 85% of PSP customers now demand sustainable products and practices. To meet this requirement, the new Latex products use the HP Eco Carton – a cartridge made with cardboard material, reducing the amount of plastic used by 80% and use HP’s water-based inks.
Improved HP Latex Print and Cut Plus
In related news, HP has also introduced an updated Latex Print and Cut portfolio that is compatible with the Latex 700 and 800 Series. Equipped with the latest Raster Image Processor (RIP) software and completely new contour cutters, the devices allow for improved usability – making jobs easier and more intuitive than ever for signage and decorative printed applications.
The HP Latex Print and Cut Plus Portfolio includes the following products:
HP Latex 335 Print and Cut Plus Solution
HP Latex 315 Print and Cut Plus Solution
HP Latex 115 Print and Cut Plus Solution
HP Latex 64 Plus Cutting Solution
HP Latex 54 Plus Cutting Solution
HP Latex 54 Basic Plus Cutting Solution
Revamped HP PageWide XL
Completing the announcements from HP are the new additions to the HP PageWide XL suite of large-format print solutions. Aimed at enterprise and mid-market companies, as well as print reprohouses serving the architecture, engineering and construction industries, the new HP PageWide XL devices provide fast, simple, and secure solutions.
The new range includes the following printers:
PageWide XL 3920 MFP
PageWide XL 4200 Printer and MFP
PageWide XL 4700 Printer and MFP
PageWide XL 5200 Printer and MFP
PageWide XL 8200 Printer
The new HP PageWide XL printers deliver on the productivity needs of users while offering an improved experience. With the 4200, 4700 and 5200 models boasting a larger front panel – increased to 15.6 inches (from 8 inches) – it is easier for users to preview real-time scans and undertake more complex printing tasks. Additionally, for the first time, users can carry out post-editing tasks, including crop, contrast, brightness, and rotation directly from the panel.
For IT managers and CAD designers at enterprise and mid-market businesses, security is a major priority. The new PageWide XL solutions respond to this with new features to protect businesses in an increasingly connected world; including HP SecureBoot, Whitelisting and HP Connection Inspector.
The HP Latex 700 and 800 series, the updated HP Latex Cut and Print Plus Solution, as well as the new additions to the PageWide XL portfolio, are expected to be available from all major markets starting 2 February 2021.
Categories : Products and Technology