Epson renews vision for solving societal issue

March 19, 2021

Seiko Epson Corporation has recently renewed a new corporate vision that it has titled Epson 25 Renewed.

Under the corporate vision, Epson will pursue the aspirational goal of achieving sustainability and enriching communities. Epson has also revised Environmental Vision 2050 and will seek to become carbon negative and underground resource free by 2050.

Epson’s aspirational goal

Achieving sustainability and enriching communities

Epson believes the world desires more than just material and economic wealth. In this day and age, people also want other, less tangible forms of wealth. Sustainability is a fundamental requirement for achieving this.

Epson 25 Renewed

Epson recognises that the external environment in which it operates is changing.

Co-creating sustainability and enriching communities to connect people, things, and information by leveraging our efficient, compact, and precision technologies and digital technologies

Given the changes in the external environment, Epson said it will seek to realise its aspirational goal by providing individuals, industries, and manufacturers with smart solutions that connect people, things, and information. Initiatives involving the environment, digital transformation, and co-creation will be the keys to this.

Epson said that it sees growth areas in office printing, commercial and industrial printing, printhead sales, production systems. Mature areas for Epson are home printing, projection, watches, microdevices and new areas are sensing, environmental business.

In order to execute the strategy for realising its goals, Epson has reorganised the areas of innovation into five areas. In the past, Epson said it focused on technology-cantered innovation, but it has reconfigured the innovation areas around customer value and societal issues.

Office and home printing innovation
Lead the evolution toward distributed printing to reduce environmental impacts and increase work productivity by proposing inkjet technology, paper recycling technology, and open solutions.

Value proposition: Increased work productivity; reduction of environmental impacts; distributed printing; support for at-home learning; lower printing costs; high-quality printing.

Commercial and industrial printing innovation
Offer inkjet technology and solutions that lead the digitisation of printing and contribute to lower environmental impacts and higher productivity.

Value proposition: Power of digital expression; small lot production and fast delivery; distributed production, and local production for local consumption; waste reduction; improved work environment; accommodate logistics changes.

Manufacturing innovation
Innovate manufacturing by co-creating flexible high-throughput production systems that reduce environmental impacts.

Value proposition: Accommodate low volume, high mix production; alleviate labour shortages; distributed production and local production for local consumption; reduced environmental impacts and close the resource loop; save space; reduce burden for system building.

Visual Innovation
Connect people, things, information, and services with inspiring video experiences and quality visual communications to support learning, working, and lifestyles.

Value proposition: Equal, high-quality learning environment; higher productivity and creativity; support lifestyle and work arrangement diversification; enrich lives.

Lifestyle Innovation
Utilise craftsmanship and co-create solutions that utilize sensing technologies to enrich diverse lifestyles.

Value proposition: Appeal to people of every sensibility; improve environmental performance with automatic power generating systems; personalized information; support tailored to lifestyle and work changes.

Epson’s environmental vision 2050

Environmental Vision 2050 is a statement of the environmental goals and initiatives that Epson will pursue to achieve sustainability by the year 2050. Epson has revised the vision statement, goals, and actions in conjunction with Epson 25 Renewed.

Actions to achieve its 2050 goals, include reducing the environmental impacts of products and services and in supply chains and achieve sustainability in a circular economy and advance the frontiers of industry through creative, open innovation. As part of these actions, Epson said it will contribute to international environmental initiatives.

Categories : Around the Industry

Tags : Environmental Vision Epson Goals