CET partners with Data Direct for second dealer conference

The event welcomed 20 dealers who exchanged ideas and forged new collaborations.

CET and its distributor, Data Direct, recently joined forces to host the second dealer conference on 17 April.

Steven Ma, President of CET attended the event and addressed the conference. Ma emphasised CET’s role as a leader, driving industry advancement through cutting-edge product offerings and collaborative partnerships with distributors and dealers. Ma’s presentation also showcased CET’s dedication to its global partners, exemplified by a tour of their production facilities and testing centre, ensuring world-class solutions and resources for partners worldwide.

Peter Cowan, Chief Operating Officer of Data Direct, lauded the event’s success, expressing his enthusiasm for the platform’s ability to unite key suppliers and dealers within the UK market. He noted the invaluable opportunity for mutual understanding and collaboration fostered by such gatherings.

CET said: “The conference served as a catalyst for deepening UK attendees’ appreciation of CET’s dedication to technological innovation. Looking ahead, CET remains steadfast in its commitment to fostering collaboration, enriching information exchange with dealers, and enhancing value-added services across both technical and operational realms.”